ARTRAMUS is a young universal trade mark of designer clothes, accessories for women and interior items.
Trade Mark was founded by the popular TV presenter - journalist, Ukrainian public figure, Tatiana Ramus in Kiev, Ukraine.
The ARTRAMUS brand begins its history since 2012. The founder of the brand, Tatiana Ramus, is passionate about painting and actively travels around the world, studying fine arts in various countries - USA, Italy, Greece, Great Britain. Tatiana's art workshops are located all over the world.
As a result of the creative process, the first series of Tatiana's paintings - "Dresses", appeared. The concept of the works reflects Tatiana's previous television experience as a journalist and TV presenter. Namely, the experience of the interviewer's professional and personal communication with outstanding women, world celebrities such as Ornella Muti, Juliette Binoche, Gina Davis. It was these heroines, extraordinary personalities, who gave the primary creative start and inspiration to Tatiana's work.
It is through their images, indirectly embodied in the paintings, that Tatiana reflects on the diverse nature of Women and their embodiment. And also thinks about what is the purpose and result of their quality of life.
Her paintings become the author's symbolic rethinking of these female images.
In 2015, in Basel (Switzerland), Tatiana Ramus became the only artist who represented Ukraine at the world-famous contemporary art fair Art Basel, where a series of works was presented at the Barbarian Art Gallery (Zurich) pavilion, at the second most important venue, the SCOPE fair. Dresses (oil canvases and two sculptures made of ceramics and liquid acrylic using airbrushing).
In the process of creation, Tatiana's paintings from the Dresses series were transformed into designer prints on fabric.
The new direction of creativity was spontaneous, although partly stimulated by the attention and active feedback of the female audience of Tatyana's Instagram account, as well as personal meetings during numerous travels. ARTRAMUS designer prints on fabrics for the production of accessories, unexpectedly caused a wave of increased attention and interest. Orders began to come from all over the world, and thus the author's creative imagination found its material embodiment.
People liked the idea of clothing as part of the art concept and this inspired the creator of the brand to not stop there and develop this direction. This is how the first ARTRAMUS design collection was born.
It was a collection of pajamas, successfully accepted by a grateful audience, who suddenly found them universal application in everyday life.
Thus, it was women who themselves determined the path of further development of the creator and the brand as a whole. Thanks to these women, it became clear what exactly needs to be developed and done for them in the future.
Further author's creative search was embodied in sculptures based on paintings, as well as in various creative collaborations, such as art dinners and decor of restaurant spaces. The main idea and interest were the transfer of images of Tatyana's paintings to completely different and sometimes unexpected objects.
In parallel, the clothing line continued its logical development. First separate corner for ARTRAMUS was founded in space of well-known in Ukraine multi-brand store SANAHUNT. It became the starting point for the direct marketing of the brand. In the process, the increased volumes of Tatiana's author's collection demanded a separate author's space. As a result, in 2015, in the center of Kiev, ARTRAMUS ART-CONCEPT SPACE was solemnly opened, naturally combining the multifaceted incarnations of the brand within its walls. This innovative concept of uniting Art & Fashion in a single space was warmly received and actively supported by the target audience.
After the opening of the author's space, the ARTRAMUS brand was presented at Monaco Fashion Week, at a similar event in Dubai, as well as at numerous show-rooms in Europe and the USA. This experience clearly demonstrated the demand for the brand in various countries of the world.